Mindful Marketing
  • Home
  • About
    • Mission
    • Mindful Meter & Matrix
    • Leadership
  • Mindful Matters Blog
  • Engage Your Mind
    • Mindful Ads? Vote Your Mind!
  • Expand Your Mind
  • Contact

Previous Topic: Lego Markets Female Scientists

Picture
Picture

Launched August 15, 2014

Discover

Lego Markets Female Scientists
Lego has been making its unique building blocks for over 80 years.  During the company's more recent history, it's added Lego people to accompany its block sets.  Typically these sets have suggested rather specific and stereotypical gender-based targeting, e.g., pirates for boys and princesses for girls.  Recently, however, Lego introduced a series of female scientists, thanks to the request of one very young consumer.
Read more:
http://www.buzzfeed.com/rachelzarrell/lego-creates-female-scientist-set-months-after-7-year-old-gi
http://minifigures.lego.com/en-US/Bios/Scientist.aspx

Decide

Picture

Discuss

get your own embeddable forum with Talki

Suggest a topic that you'd like to see discussed on Mindful Marketing >>

Contact


Creating Value, Upholding Values
Proudly powered by Weebly