Mindful Marketing . . . The Organization
Mindful Marketing is for marketers and consumers who care about marketing and about the people marketing influences.
Mindful Marketing strives to identify and encourage marketing that's done well and with the right motivation.
Mindful Marketing strives to identify and encourage marketing that's done well and with the right motivation.
Learn more about Mindful Marketing's . . .
Mindful Marketing . . . The Concept
Mindful Marketers create stakeholder value and uphold societal values through Five Commitments:
1. Offer appropriate benefits (tangible and intangible) relative to costs
2. Engage in clear and truthful communication
3. Provide products/services at convenient times and places
4. Show respect for people and their institutions
5. Act a as a good steward of resources
Creating Value, Upholding Values