From advertising slogans, to popular press articles, to quantitative research studies, Dr. Hagenbuch's writing has taken many forms throughout his career.
Regardless the form, his goal is always communication that is clear, concise, and compelling.
Dr. Hagenbuch's written work has appeared in a wide range of publications that include:
Examples of some of Dr. Hagenbuch's work can be accessed through the following links:
Why Uber, like any business, should not act first and ask forgiveness later
The four pillars of ethical enterprises
The 3 gifts that entrepreneurs provide the world
What's your purpose? Five reasons you need to set one for your business.
What's the best way to market your charitable giving?
Profit shouldn't be a dirty word . . .
Starting from scratch: College students should build their personal brands
Viewing business as a 'calling' benefits society
Middleman in an intergenerational workplace
Ten tips for succeeding in business school and beyond
Understanding satisfied and affectively committed clients' lack of referral intent
Is there overrepresentation of students of color in Christian higher education advertising and do students care?
Marketing as a Christian vocation: Called to Reconciliation